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Delivery Strand Collaboration

Revised strategy

Delivery Strand: Collaboration

5.13 Meaningful collaboration with Partners and local stakeholders is vital to the success of the Partnership; it ensures that trusting relationships are built, opportunities are utilised and efficiencies/economies of scale are capitalised upon where possible. Bird Aware Solent is made up of 19 Partners and needs them to remain committed to information sharing with project staff to make sure that they remain knowledgeable of pertinent local issues across the entire operational area and be involved in a timely manner with issues such as Public Space Protection Orders (PSPOs) and parking reviews which, if well orchestrated, may also contribute the Partnership’s mitigation aims.

5.14 The Partnership has also been instrumental in establishing a national network of professionals working within the sector and seeks appropriate knowledge sharing and joint working opportunities within this network. This includes working with other partnerships to share messaging, branding and initiatives that further the work it does.

5.15 In the coming period, the Partnership will also expand its activities and priorities to cover the following:

WhatWhy
C1 Sharing resourcesExpand resources available, in terms of behavioural change messaging and signage, to organisations wishing to share Bird Aware and Coast & Country Canines messaging. Extends Bird Aware and Coast & Country Canines messages beyond existing audiences. Behaviour change science supports the idea of messaging being more credible if it comes from more than 1 valued source.
C2 Knowledge exchangeContinue close working relationship within other mitigation partnerships, national partners and local stakeholders.Sharing best practice with other key organisations to maintain efficient work practices and avoid silo working.
C3 Collaborations with businessesContinue to build effective collaboration with local businesses relevant to users.To amplify Bird Aware Solent’s messaging through other influencers.
C4 Stakeholder relationship continuityRemoving seasonal Ranger posts, to reduce disruption to long term stakeholder relationships.Meaningful stakeholder relationships take time to establish. Having all staff on permanent contracts better facilitates this approach. This minimises knowledge loss through reduction of staff turnover and ensures a more efficient use of Team resourcing.
C5 Grow research collaborationTentative links have been established with universities in the Bird Aware region. These will be built upon and utilised for mutual benefit.It is recognised that these could be a valuable resource to further understand the sector and Bird Aware’s impact within it.
C6 Brand extensionContinue to bring more mitigation organisations within the Bird Aware brand family. Further extend the Great Coastal Birdwatch to even more relevant organisations.By extending its branding, messaging and engagement projects, Bird Aware will have a greater profile and wider positive impact on behavioural change.
C7 Spread the Coast & Country Canines brandScope out option and potential impact of expanding the Coast & Country Canines brand.By extending its branding, messaging and engagement projects, the brand will have a wider positive impact on behavioural change. Full consideration given to potential impacts of sharing the brand.
C8 Local Nature Recovery StrategyEnsure Bird Aware expertise is considered by Hampshire County Council in formation of the Local Nature Recovery Strategy (LNRS).Bird Aware Solent have specialist expertise that would contribute to a strong collaborative LNRS.
C9 Partner supportEnsure support from Partners receives appropriate recognition.There are some Partners who are able to offer additional support to the Partnership in the form of free parking within their car parks and similar. Noting such endeavours within the Annual Report will go some way to recognising the value of their support.

Five Year Plan Delivery Strands